Planning a Successful Web Site - Colour

Thousands of years ago, in Technology Time, IBM proved colour displays conveyed information 35% faster than monochrome. IBM were measuring intelligent colour usage.

Vast hordes of technical freaks and inexperienced programmers promptly drowned page after page in bold yellow, bright red and bilious orange. Every word and number was coloured to death. Efficiency dropped.

In the sea of yellow, orange and red, the poor data entry operator was expected to see error messages. Accuracy died.

Guess what happened to web pages a few years ago. The 14 year old kids building major web sites discovered